PivotCMO is now

Please visit our new website at: ModernFormula.com
Tiktok partner badge

Pivot CMO is on a mission to make our clients succeed at all costs – whatever it takes. That’s why we’re hell-bent on data, analysis, and performance.

Why Pivot CMO

Over $1 Billion in Trackable
Revenue for Clients


of clients double their revenue within their first year with Pivot CMO


average return on ad spend across all Pivot CMO clients


of clients would recommend Pivot CMO to other companies

What we do

We provide a Full Channel approach


We build and optimize all creative and audiences. Rapid, granular testing along with advanced strategies will help your revenue or leads soar.


Our team will build and optimize all creative and audiences. We’ll test different placements with proven, advanced strategies and granular testing.


Capture high intent users with our advanced Search, Display, and Shopping strategies. From manual bidding to algorithmic optimizations we’ll help you scale.


As one of the first TikTok agency partners, our team has scaled numerous accounts to success on TikTok. Full service strategies include ad optimization, audience testing and creative. Be the first to grow scale on this growing platform.


A great channel to diversify spend and tap into a new customer base. Perfect for female skewed products and audiences.

Snapchat Ads

Maximize your growth on this growing channel, especially if your audience skews younger. A great way to diversify spend.

Youtube ADS

With new placements and a growing audience, YouTube has become an amazing source for Top of Funnel growth.


Conquering search and investing in forever free, organic traffic & customers.

Our work

Here are some of our case studies


What they say about us

Peter Wang

CEO | Honeybee Health

“The Pivot team came in and took over all of our marketing. In just a few weeks we’ve 5x’d our monthly revenue and we’re growing. They feel like they’re truly part of our team, and they’ve worked with everyone here seamlessly.”
Michael Moshi

CEO | Lauren Moshi

“Pivot CMO tripled our B2C monthly revenue in the first 2 months. We’re growing via Facebook Ads faster than ever before unlocking a whole new revenue stream – Pivot CMO has become an integral part of our business growth.”
Lucas Pols

Principal | Quake Capital

“We bring Pivot CMO in to talk to ALL of the companies we invest in. Pivot has helped these companies unlock growth and build their businesses. Our Founders love the team and have requested them back every single time”


VP of Growth | Fresh Prints

“The team is very responsive, professional and great to work with. They are a very important extension of our growth team. They have helped us scale our PPC campaigns in a very short period of time and we couldn’t be more pleased.”


Founder | Beauty Inkstitute

“Working with the team has been an excellent experience. We took a leap of faith after working with a few other agencies in the past, and everyone we worked with here has exceeded our expectations in professionalism and performance. They have been fun to work with and marketing is now a process I look forward to working with. Thanks for helping us grow!”


Pivot CMO Leadership

Fred Chiang

Co-founder & Managing Partner

Fred has a track record of helping Silicon Valley companies achieve incredible scale through organic and paid strategies. With a background in both performance marketing and software engineering, Fred has built a number of proprietary tools and algorithms that dramatically boost marketing and ad performance. Fred is hyper-focused on data-driven insights and leads all media efforts at Pivot CMO. Through his work, Pivot CMO is able to deliver unparalleled performance and insights into clients’ customer journey. Apart from this, he’s built and sold a number of Ecommerce and SaaS businesses over his career including a men’s fashion wear company, a real estate marketing business, and a digital fitness business. Fred is also an Angel investor and advisor to a number of startups in LA and SF.

Shawn Sheikh​

Co-founder & Managing Partner

Shawn is a Silicon Valley & Beach serial entrepreneur and Y Combinator alumni. His specialty is helping companies scale from $0 to multi-millions in revenue, through both conventional paid acquisition and non-conventional growth hacks. After exiting his most recent business, Solve (YC S17), Shawn spent time mentoring and advising companies at several of LA’s top venture capital firms, while incubating a number of SaaS and eCommerce brands. He also spent time at Guthy Renker, a multi-billion dollar direct marketing firm (best known for brands such as Proactiv, Meaningful Beauty, IT Cosmetics and Perricone MD). Apart from Pivot CMO, Shawn loves to work with founders to find creative ways to scale their businesses.